Human Creative. Smart Tools.

Smart creative support for brands that need a stronger voice online.

I help businesses turn ideas and existing assets into content that looks better, sounds clearer, and works harder.
using human creative thinking and AI tools.

Let's talk See packages
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Portfolio

My Work

A selection of recent creative projects - brand content,
video, and AI-assisted production.

Video Edit
Video Edit
Dip & Spread - Food Content
Osem - Social Content
Video Edit
Fashion - AI Production
Fashion - AI Production
Pricing

Creative Packages

Choose the level of support that fits your brand right now.

Essential
€900
per month
For brands that need smart creative support in a simple monthly format.
  • 2 creative concepts per month
  • Any mix of 2 social assets (reels, carousels, or story sequences)
  • Hook + caption copy for each asset
  • Creative direction based on existing materials
  • Light editing where needed
  • 1 feedback round per asset
Start with Essential
Most Popular
Growth
€1,300
per month
First-month onboarding rate: €1,100
For brands that want stronger monthly content, sharper creative, and a clearer voice online.
  • 4 creative concepts per month
  • Any mix of 4 social assets (reels, carousels, or story sequences)
  • Hook + caption copy for each asset
  • Creative direction and visual refinement based on existing materials
  • Editing where needed
  • 2 feedback rounds per asset
  • 1 monthly planning call
Choose Growth
Presence
€1,900
per month
For brands that need ongoing creative support and a stronger monthly content output.
  • 6 creative concepts per month
  • Any mix of 6 social assets (reels, carousels, or story sequences)
  • Hook + caption copy for each asset
  • Creative direction, visual refinement, and editing
  • Up to 1 on-site content shoot per month in Berlin
  • 2 feedback rounds per asset
  • 1 monthly planning call
  • Priority communication
Choose Presence
All packages are based on existing materials provided by the client,
unless a Berlin shoot is included.

Need something more tailored? Custom packages are available for one-off projects and specific content needs.

Services

What I do

I create smart, flexible creative support for brands that need help shaping how they show up online.

Creative
Thinking
Brand
Messaging
Content
Ideas
Copy­writing
Art
Direction
Visual
Direction
Short-form
Video Editing
Assets →
Stronger Content
The client provides the raw materials - existing assets, product photos, footage, presentations, brand materials, event materials.

I bring the creative thinking, structure, messaging, direction, and production.
About

Who I am

Hi, I'm Rachel, a creative director with years of experience building ideas, campaigns, and visual languages for brands like BMW, Mazda, Unilever, and Durex - and much more.

I come from advertising, so I know the difference between content that simply fills space and content that actually does something - the kind that makes people stop, get it, remember it, and maybe even click like they mean it.

I built AI.am.art for brands that need more than just "something nice for Instagram." I combine human creative thinking with smart tools to turn existing assets, rough ideas, and scattered materials into content that feels sharper, clearer, and much harder to ignore.

So I'm here to help your brand sound better, look better, and show up like it means it.

Rachel Levy - Creative Director at AI.am.art, Berlin
Brands I've worked with
BMW - brand campaign creative direction by AI.am.art
Mitsubishi Motors - brand content campaign
MINI - brand content and creative campaign
Unilever - creative direction and brand campaigns
L'Oreal Paris - brand campaign creative
Nestle Osem - social media content production
Tiv Taam - brand creative direction
IDI Insurance - creative campaign production
Process

You already have something to say.
My job is to help you say it better.

You bring
  • Existing assets
  • Brand materials
  • Product images
  • Footage
  • Presentations
  • Event materials
  • Rough ideas
I bring
  • ✦ Creative direction
  • ✦ Better ideas
  • ✦ Clearer messaging
  • ✦ Stronger content structure
  • ✦ Visual thinking
  • ✦ AI-supported production
The result
Content that feels more intentional, more polished, and more effective.
Audience

Who it's for

Founders and Business Owners
Great product or service, but need creative support to communicate it clearly - without hiring a full team.
Lean creative setup
Brands With Existing Materials
Assets, footage, and content exist - need someone to turn them into something that looks great and actually works.
Assets → results
Cultural Organizations & Projects
Community projects and purpose-driven brands that need a creative presence - thoughtful, not generic.
Purpose-driven creative
Growing Teams
Regular creative support and ongoing content without the overhead of a full agency or a full-time creative director.
Ongoing retainer support
✕Probably not for brands looking for endless production volume with no strategy behind it.
The approach

Why human + AI creative?

Because tools are only as good as the thinking behind them.

I use AI tools to move faster, explore more directions, and produce efficiently - but every creative decision starts with human judgment, tone, and strategy.

  • More flexibility in execution
  • Faster turnaround
  • Better use of existing materials
  • Stronger ideas, not just faster output
  • Creative support that stays thoughtful, not generic
Rachel Levy - Creative director surrounded by social media icons, Berlin
Human Creative. Smart Tools.

Let's make your brand clearer, smarter, and more visible.

If your business needs better ideas, clearer messaging, and content that actually works, let's talk.

Send me a message

Available for monthly retainers and selected custom projects.